For us process is important. We love to work closely with clients in order for them to realise the the power video holds. So here's our process....
Stage 1: Analyse & Empathise
We begin your project with a discussion about your business, your customers & your goals. Together we will identify the audience for your product/service and discover what appeals to them. Once we know who they are and why they need your product/service we can ideate content specifically for your customers & achieve your business goals. Every business is different that’s why we start by analysing your business goals and empathising with your customers as to how we can show them that you can solve their problem.
Stage 2: Conceptualise
The next step is to delve into the planning & scripting process with you, utilising our script writers who have years of experience writing meaningful content that taps into an audiences’ emotions and moves them to take action. We will schedule production of your video, taking care of all the bells and whistles to ensure the production is a seamless & enjoyable process.
Stage 3: Actualise
Filming! The most fun part of the process is the filming, it’s where (as they say) the magic happens! Whether we’re shooting in your business premises or on location with actors we will capture the most innovative and stimulating visual content to support your product/service and ensure your audience will be engaged with the final piece.
Stage 4: Materialise
Editing & packaging your final piece(s) ready for distribution. Through this process we build each video together mixing everything together until you are fully satisfied with the final result.
Stage 5: Maximise
Our Digital Strategic team can assist you to formulate a delivery & distribution plan for your online content to enable you to maximise its reach & audience engagement. We can also provide you with Google Analytics for your website traffic & video campaigns.